Type of Publication: Article in Collected Edition

Diverse Stichworte in: Vahlens Großes Marketinglexikon

Author(s):

Weiber, Rolf; Adler, Jost

Editor:

Diller, Hermann

Title of Anthology:

Vahlens Großes Marketinglexikon, 2. Auflage

Publisher:

Vahlen

Location(s):

München

Publication Date:

2001

Citation:

Download BibTeX